COPYWRITING
COPY TO RANK. WORDING TO CONVERT.
Are you looking for more than just words on a screen?
We can do that for you.
We Write copy that Engages - Converts - Resonates
COPYWRITING SERVICES
Wording is critical for Google and Conversions. Balancing these competing elements is the job of a trusted wordsmith
Copywriting can fuel your business growth. Learn how!
WEBSITE COPYWRITING
We can write copy that talks to your customers pain points and explains how your business helps them.
ARTICLES AND BLOG WRITING
We can help write copy for your website, keeping it ranking on Google and content that can be used for Social Media and Newsletters.
METADATA AND SEO COPY
The wording behind the website that makes your site perform in Search Rankings.
Your Requirements - Our Goal is to Deliver.
CONTENT WRITING / COPYWRITING
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
Whatever your content and copy needs of your business.
WHAT TYPE OF CONTENT DOES YOUR BUSINESS NEED?
COPY TO CONVERT
Make visitors want to reach out to learn more
COPY TO ENGAGE
Your customers want to know how you will help them
COPY TO EXPLAIN
Make difficult topics simple with copy-writing to explain your services
TAILORED TO GOOGLE AND YOUR CUSTOMERS
WORDING FOR YOUR TARGET AUDIENCE
When you have informative content in your website presented engagingly, users are more likely to do the following:
VISIT YOUR WEBSITE FREQUENTLY TO READ MORE OF YOUR CONTENT
SHARE YOUR CONTENT IN THEIR CIRCLE OF INFLUENCE, THUS MORE VISITS FOR YOUR WEBSITE
ATTRIBUTE YOUR BRAND AS AN AUTHORITY IN THE FIELD OR BUSINESS
MORE LIKELY TO PURCHASE YOUR PRODUCTS AND AVAIL OF YOUR SERVICES
REVIEWS
RANKING IS CRUCIAL IN TODAYS DIGITAL FIRST WORLD.
FOR GOOGLE
Unique and high-quality content drives visits to your website. Google interprets your visitors’ interactions with your website as user signals. These signals, in turn, are used to determine your website’s rank in the search results. Creating unique and high-quality content that brings your website to the top of search results if often only be possible when you sign up for Content Writing Services in NZ from 1768degrees.com – the Web and SEO Specialisits.
WORDS ARE THE LANGUAGE OF LOVE
HOW DO WE PRODUCE HIGH-QUALITY CONTENT THEN?
As a trusted Content Writing service provider (copywriting) based in Whangarei, we have processes in place to create content that will greatly benefit our clients’ websites. Here are two of them:
KEYWORD RESEARCH
We conduct research to identify which keywords people use to search about products, services, or any information related to your business and your brand. We then shortlist the frequently used keywords and integrate them into the writing of your web content.
OPTIMISED CONTENT WRITING
We craft content using the list from our keyword research and combine it with your inputs about your business since you know your brand best. Using the shortlisted keywords, we write content for your homepage and service pages. We also use them to create content for your blogs, news, or articles section, upon your request.
YOUR REQUIREMENTS. OUR GOAL
WEBSITE COPYWRITING
We serve businesses all over New Zealand of every size, type, and niche and provide the following content writing services:
Website Copywriting
Blog and Article Writing
Product Listings
SEO Writing
Newsletter Writing
CONTENT IS KING. DON'T LEAVE WORDING FOR YOUR WEBSITE TO CHANCE
CONTENT WRITING - THINGS TO KNOW
GREAT WRITING CONVINCES USERS TO STAY
How awesome it is to have your audience browse around and explore page after page. Get your audience familiar and comfortable with what you have to offer. Our content is not just entertaining or interesting, but keyword specific and geo-targeted for your needs. It’s meant to attract the users you want most.
SEO AND CONTENT CREATION
SEO keywords refer to the keywords and phrases in your online content so that people can easily find your website when they look for it in search engines such as Google and Bing.
It is very important to optimise your website by adopting the same language that your potential visitors use. This way, your website will stand up above the rest when they search for it.
With 1768Degrees.com, we’ll help you maximise the impact of your SEO keywords. When building websites, we go above and beyond than just building a website’s functional aspects- we also offer the benefits of good SEO strategy.
In fact, your earliest content will be the first experience the search engines have of your business, and the first content which is indexed in search results. It is important to invest time in your SEO strategy and content planning when you start building your website. Your content and SEO keywords should not be an afterthought.
MAXIMISE THE LIFECYCLE OF YOUR WEBSITE CONTENT
General Copywriting and Website Copywriting differ in some big ways:
1. Website Copywriting is about capturing your audience in as few words as possible
2. Website Copywriting is understanding the keywords and phrases that your customers and potential customers search for when online
3. General Copywriting can be sales literature, email marketing campaigns and for newspaper placement – all techniques and styles differ!
4. Writing for the web is about being found
5. Website Copywriting needs to convey who you are, for when your customers cannot see you and your business in person.
COPYWRITING V CONTENT WRITING - WHAT IS THE DIFFERENCE?
Website Copywriting – This is generally referring to wording content on the main website pages – much like the content you are reading now!
Content Writing – This generally refers to the writing of blog articles, newsletters and product descriptions.
Here at 1768degrees.com we don’t believe our clients should learn jargon. We support our clients across all forms of copywriting and content writing. When you contract us to write your copy, for whatever part of your website, we understand that it needs to:
-Capture your audience
-Help improve SEO (search ranking)
-Be accurate
-Be content others want to link to and share
-Add value to your business whether through Social Media, Newsletters or increasing enquiries.
Maximise Your Digital Impact
Ignite Your Online Presence with Aotearoa Web
Boost your online presence and achieve success, Aotearoa Web is the best place to go for all-encompassing digital solutions. With our expertise in a variety of innovative services, we are dedicated to assisting businesses in thriving in the dynamic world of digital marketing.
Crafting appealing site designs that optimise user experience for maximum engagement and conversions is something our skilled digital team excels at. We make sure that your brand is visible and attracts significant visitors by bringing it to the top of search engine rankings using strategic SEO techniques.
Discover what Aotearoa Web can do for you. Together, we can achieve digital greatness.
Book a Strategy Session Today
Ready To Go Digital?
We love supporting small and large businesses in our hometown of Whangarei and across Aotearoa, New Zealand. We make bold commitments because our clients are Whanau.
Aotearoa Web - Part of the Aotearoa Web Family (Including 1768degrees.com)
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